February 2025

Of course! these are purely symbolic “numbers!” since each industry and website will have its own real statistics! which can […]

KPI and E-commerce must go hand in hand. In a highly competitive scenario, with very low margins, closely observing user behavior

Such a shared and appreciated communication system is a “gold mine” for those who own it: this has led developers

Any communication channel can be “bent” to one’s needs! going beyond the norms! “good practices”! what is appropriate or inappropriate.

Those who work in non-profits know very well how complicated it is to make ends meet and at the same

Yet we often take a peek anyway! out of habit or curiosity. Maybe sometimes we even click on the commercial

The questions: “where do the sales come from”; “what is the conversion rate”; “how long does a conversion take” … we usually don’t

Trust in the quality of the products sold, in after-sales assistance in case of problems and returns, in the fact