To build communications with clients and partners, strengthen the image on the Internet and increase sales, the
company needs a website. It should be attractive, Corporate website structure informative and accessible to visitors. In this article we will tell you
how to make a good corporate website and increase its visibility in search engines.
What a company website should be like Corporate website structure
A corporate website should provide visitors with detailed telegram number list information about the company, reflect its activities, services,
products and values. Above all, such aspects as competent structure, visual appeal and functionality are important.
Structure of the corporate website Corporate website structure
The structure of the site should be logical, and the user consider your target audience and the path should be simple and clear. Flexibility and scalability are
also important. In the future, the company may open branches or expand its product line, and the site should be ready
for such changes without the need for a complete overhaul.
A tree-like structure is considered universal: the main page leads to sections, and sections to subsections. This type of
page organization can be easily expanded by adding new branches. In addition, by adding sections, you can reduce the
depth of nesting. If visitors can get to important pages in 2-3 clicks, this will improve the user experience.
Tree structure of the company’s website Corporate website structure
To understand what sections are needed, focus on the target audience. Study its interests and behavior, collect a
semantic core – a list of key phrases that reflect user fresh list requests. Based on semantics, determine which pages and
categories are necessary. This helps to build the site architecture in accordance with the needs of the audience and fill it
with relevant content. The PromoPult blog has a guide on how to collect complete semantics for a site .
Below we will look at the sections that are typically found on company websites.
Home page
The main page is the “face” of the site. Briefly Corporate website structure and succinctly tell about your business, show
what you offer, focus on competitive advantages. Visitors should understand in seconds how you are useful and
whether your offer is relevant to them.